PNY in Scalable AI Infrastructure
Smart Spatial helped PNY create a clearer way to show how its technologies fit within scalable AI factory infrastructure. The digital twin makes it easier to place GPU, server, and infrastructure stories inside a broader visual environment for customers and event audiences.

How Smart Spatial Helped PNY Present Scalable AI Infrastructure
At NVIDIA GTC, PNY used Smart Spatial to create a digital twin experience that places its AI technologies inside a broader infrastructure story. Rather than focusing on products in isolation, the experience helps customers and event audiences understand how servers, GPUs, and AI factory systems work together before physical deployment.
“It’s building out a digital twin of an AI factory within NVIDIA Omniverse Enterprise.”
Derek Ellis, Senior Manager, Product & Content Marketing, PNY Technologies
The value of the experience is clarity. It gives PNY a way to show people in real time what a server is, where the GPU is located, and how an AI factory functions before it is physically built.
“We can actually build something now and see how it works before we even break ground.”
Derek Ellis, Senior Manager, Product & Content Marketing, PNY Technologies
Scalable AI Factory Infrastructure
Digital Twin of AI factory deployments, visualizing GPU clusters from single racks to large-scale configurations.
Showing Infrastructure Before Deployment
One of the strongest aspects of the experience is that it makes a future environment visible before physical deployment. That turns an abstract infrastructure story into something customers can understand spatially and operationally.
Built for Broader Workflows
The interview also points beyond one booth demo. Derek frames digital twins as an accelerator for larger AI, AEC, marketing, and entertainment workflows as projects become more demanding and GPU capability continues to grow.
Hear the Story from PNY
The interview adds a direct partner perspective to the page. It explains why PNY is using a digital twin within Omniverse Enterprise, why the model is useful before break ground, and why the collaboration with Smart Spatial has become easier and stronger over time.
“There’s no reason to be on the fence.”
Derek Ellis, Senior Manager, Product & Content Marketing, PNY Technologies
Why It Matters
For PNY, the digital twin turns scalable AI infrastructure into a more approachable and visual customer experience. It creates a stronger way to explain modern compute environments and place PNY’s technologies in a system audiences can actually understand.



